Creative Strategist (60-130K)

Scottsdale, Arizona

You are a focused Blue Sky visionary with the limitless ability to see big ideas and creative solutions to the most complex marketing challenges. Not bound by traditional constraints, you see opportunity where others see pitfalls and roadblocks. In addition to your expertise in developing creative concepts, you have the innate ability to break those ideas down into actionable steps to deliver executable, world-class marketing and advertising campaigns. 

Highly collaborative, you thrive in an environment where you are encouraged to "think big" and work tirelessly with others to turn dreams into reality, and reality into revenue. Creativity is the currency of your world and you welcome the role of the bold risk-taker.

The Creative Strategist is a key member of the Marketing team, focusing on driving the development of insightful, big ideas that exceed expectations, achieve results, and win more business. The ideal candidate must show a passion for creative ideation and concept development with a proven track record in delivering strategic creative recommendations at scale. Some key attributes include:

  • Excellent writing and strategic content creation skills across all media channels 
  • Leading the development of big, brave and impactful creative ideas
  • Crafting well-articulated plans and points of view, strategies and creative concepts in a thoughtful, compelling and cohesive storyline
  • Collaborating with internal team members to create cohesive, executable marketing campaigns that drive growth
  • Developing measurable objectives and Key Performance Indicators to help guide overall concept and campaign performance
  • Deep knowledge of all major media channels to include traditional and next-generation digital channels
  • Experience using data to fuel creative testing recommendations and performance metrics

NOTE: This is not a Design role. While some experience in Design is a plus, this role is ideal for someone passionate about the business side of producing marketing/advertising campaigns at scale

EXPERIENCE

  • Minimum of three to five years of agency experience. Financial industry experience highly preferred
  • Bachelor's Degree in Marketing, Advertising, Communications, Business Administration or related field
  • Experience generating ideas, concepts and overarching strategy for innovative programmatic advertising, social media campaigns, digital/ interactive & experiential programs

KNOWLEDGE, SKILLS AND ABILITIES

  • Excellent research and insight development skills
  • Strong copywriting & scriptwriting skills
  • Strong understanding of 360 marketing campaigns
  • Deep knowledge in brand positioning, awareness, and consideration
  • Up-to-date on current media, industry and consumer trends that impact audiences

OTHER QUALITIES AND SKILLS

  • Strong work ethic and ability to thrive in and enjoy a fast-paced, dynamic work environment
  • Entrepreneurial spirit with the ability to work as part of a team as well as independently

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